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Our story begins in Venice: the name of our brand comes precisely from a Venetian saying, "Borsa dea Stànder," where "Stànder" stood for Standa, the first supermarket in Venice to sell simple plastic bags. Alberto Freo, the artist-designer creator of our bags, graduated from the Academy of Fine Arts and later specialized in haute couture: since then, his visionary and nonconformist spirit finds its best expression in the creation of handcrafted bags which, daughters of the handle design, are born around it and become precious objects of art.


To express your personality, character, and ambitions through a bag which looks like you; to make you wear an accessory that is as unique, sought-after, and valuable as a work of art; and to make you feel above fashion without sporting flashy logos-these are our goals.


Riding fashion trends is not something we’re interested in, nor do we care about pleasing everyone: Stander's handcrafted luxury handbags are a magnet for those who can see and grasp the artistic genius, craftsmanship, and the vocation to last that all our collections bear witness to. It's not about the logo: luxury is the value of artistic creation.


As part of the P collection, Stander bags’ pride and instantly recognisable by its handles, our P7 is waiting to catch your eye, your heart and a place of honor in your walk-in wardrobe. Discover it in all its variations and let yourselves be seduced by the charm of our masterpiece.

Commitment to sustainability

At Stander Bags, we are committed not only to creating accessories that express your uniqueness, but also to doing so responsibly. Every step of our process meets the highest standards of ethical production, social responsibility and environmental impact. We reduce waste by helping to preserve precious resources, promote environmental sustainability and the growth of artisan communities in the Venice area.